The Geneva Motor Show provides car manufacturers from all corners of the world to display new models, celebrate legacies and present innovative concepts. This year PEUGEOT gave both the new 2008 SUV and Traveller MPV pride of place on stand, alongside the i-LAB concept vehicle, which hypothesises the connected vehicle of tomorrow.
Beginning over 110 years ago in 1905, the Geneva Motor Show last year welcomed 682,000 attendees from around the world. From nuclear powered models of the 1950s through to the hybrid models of today, Geneva has been home to some spectacular debuts.
Headlining the PEUGEOT presence at the 2016 show was the newPEUGEOT 2008 SUV, unveiled by Peugeot Brand CEO Maxime Picat (pictured above). Encompassing emphatic style with a sportier look, it’s an SUV built with strength and character.
With a striking new grille and horizontal bonnet, and complemented with a rear sports spoiler, wheel arch extensions, front & rear scuff plates and roof bars – the new 2008 SUV has a strong visual signature both front and rear. And vibrant new paint finishes, including Ultimate Red, ensure real road presence.
Inside, the compact sports steering wheel increases manoeuvrability, a 7” multifunction colour touchscreen puts all the functionality at your fingertips and the head up instrument panel can be viewed without taking your eyes of the road. The intuitive and instinctive driving experience is complemented with a choice of award-winning PureTech petrol and BlueHDi diesel engines, designed to reduce fuel costs and emissions.
The new 2008 SUV also comes with a range of innovative technology to further enhance the unique driving sensations including Grip Control – versatile and adaptable to all road surfaces; Active City Brake – which helps to avoid an accident or reduce its seriousness; Park Assist manoeuvring; and CarPlay® functionality – which simplifies your drive with voice activated applications
Appearing alongside the New PEUGEOT 2008 SUV is the PEUGEOT Traveller MPV (pictured below). This 9-seater vehicle boasts the efficient Euro 6 BlueHDi engine, up to 4,900 litres of boot space and a wide range of next generation safety and comfort features, such as hands-free sliding doors and an opening tailgate rear window.
Finally, the PEUGEOT Traveller i-LAB concept car (pictured below) is a vision of the future of VIP shuttles, taking a Traveller Business VIP as a template and introducing a 32” Touch Screen tablet as a centrepiece. Bluetooth® and Wi-Fi connectivity also feature, alongside charging points and virtual reality headsets for an immersive passenger experience. For the driver, 3D navigation and road sign recognition ensure a safe, comfortable journey, regardless of distance.